Blog

August 12, 2018
What is Local SEO?

What is Local SEO and Why is it Important?

Many overlook Local SEO, but it’s one of the most critical aspects of a search engine marketing strategy. As a general rule, it’s usually a good idea to take advantage of as many different marketing channels as possible. Boosting your local SEO presence will help your SEO efforts as a whole, as well as your social media presence. Every new like, share and follow has regional meaning. Every new inbound link and piece of content that you create will have a positive effect on Local SEO. Read this article for the basics and why you need to do local SEO.
August 12, 2018

Which is better Social Media or Email Marketing?

Trying to pick between social media or email marketing can feel like trying to choose your favorite child. Certain technologies work better in certain situations, but both email marketing and social media marketing are so versatile that they both have a place in every marketer’s toolkit.
August 12, 2018

Are you prepared for Fred and Hummingbird?

In this article, our Boston SEO consultants offer insight into Google’s recent algorithm updates. Hummingbird and Fred are two of Google’s recent algorithmic updates.   This […]
August 12, 2018
Local SEO consultant

Should I hire a Local SEO Consultant or do it myself?

Using a reputable local SEO consultant or consulting firm will save you a lot of time and energy. These experts specialize in local SEO. Hence with a consultant, you should expect them to improve your ranking. They will be more efficient and reach a wider audience faster than you. Read on to learn more!
August 12, 2018
structured data

All you need to know about Structured Data, Schema, SERPs, Rich Knowledge Boxes, Snippets and more

The term ‘structured data’ has gained a lot of traction recently. This article will give you the basics of structured data, what it is, who is behind it. Why it is essential for SEO. You will have the knowledge needed to enhance and improve your SERPs that impact search engine marketing results.
August 12, 2018

How to make a successful blog – 8 helpful Tips for first time bloggers

Writing a helpful blog post doesn’t have to be difficult. If you manage to get the balance right then, you’ll continue to reap the rewards for the months and years to come. Following our tips on how to make a successful blog is a good start if you want to be as helpful as possible, but ultimately it’s your readers who have the final say.
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