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August 12, 2018

How many WordPress plugins are too many?

Did you ever wonder how many WordPress plugins are too many? It’s easy to fall into the trap of searching for new WordPress plugins and installing them on a regular basis. After all, they are fun to use, and enhance the functionality of your website, right? Not many webmasters realize this, but having too many plugins installed can introduce potential problems. In this article, we answer the most common plugin-related questions you might have and provide some helpful tips.
August 12, 2018
What is Local SEO?

What is Local SEO and Why is it Important?

Many overlook Local SEO, but it’s one of the most critical aspects of a search engine marketing strategy. As a general rule, it’s usually a good idea to take advantage of as many different marketing channels as possible. Boosting your local SEO presence will help your SEO efforts as a whole, as well as your social media presence. Every new like, share and follow has regional meaning. Every new inbound link and piece of content that you create will have a positive effect on Local SEO. Read this article for the basics and why you need to do local SEO.
August 12, 2018

Which is better Social Media or Email Marketing?

Trying to pick between social media or email marketing can feel like trying to choose your favorite child. Certain technologies work better in certain situations, but both email marketing and social media marketing are so versatile that they both have a place in every marketer’s toolkit.
August 12, 2018

Are you prepared for Fred and Hummingbird?

In this article, our Boston SEO consultants offer insight into Google’s recent algorithm updates. Hummingbird and Fred are two of Google’s recent algorithmic updates.   This […]
August 12, 2018
Local SEO consultant

Should I hire a Local SEO Consultant or do it myself?

Using a reputable local SEO consultant or consulting firm will save you a lot of time and energy. These experts specialize in local SEO. Hence with a consultant, you should expect them to improve your ranking. They will be more efficient and reach a wider audience faster than you. Read on to learn more!
August 12, 2018
structured data

All you need to know about Structured Data, Schema, SERPs, Rich Knowledge Boxes, Snippets and more

The term ‘structured data’ has gained a lot of traction recently. This article will give you the basics of structured data, what it is, who is behind it. Why it is essential for SEO. You will have the knowledge needed to enhance and improve your SERPs that impact search engine marketing results.
August 12, 2018

Restaurant marketing Ideas, Reviews and 12 Tips to guide your SEM campaign

Restaurant marketing is similar to any other businesses, but there are two significant players, Yelp and Google, and they are dominating the industry. Here are 12 restaurant marketing tips and advice to help seize the top spots in search engines and customer review websites.
August 12, 2018

Hey Google: advance structured data

During the Google I/O conference in May 2013, Amit Singhal, presented on the future of search, explaining that “a search engine’s three primary functions will need […]
August 12, 2018

10 Tips on Hiring SEO Consultants for Your Law Firm

If you own a law firm and are looking for SEO consultants, this article will give you a broad overview of SEO strategy and implementation. To make it an easy read we have outlined ten points including advice on search engine optimization (SEO), blogging and reputation management to squash or mute those negative reviews.
August 12, 2018
Lighthouse's accessibility audit tool

Will the Lighthouse accessibility audit tool help make the web more accessible?

Google has a history of rewarding those who use its products. Most noteworthy Google has publicly recognized that performance is a ranking factor. This change has given a push to mobile-friendly sites and those that have a fast download speed. Hence web designers that use Google's PageSpeed Insights and Mobile Friendly Tests can improve a website's rank in search results. Maybe we will see the same happening with the accessibility audit tool. Read this article to learn why.
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